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Shaanxi Tourism Promotion Ambassador Selection kicks off

On April 25, “Cultural Shaanxi Goes Global” Shaanxi Tourism Promotion Ambassador Selection Press Conference and Opening Ceremony were held in Xi’an.

The selection targets the travel enthusiasts aged between 18 and 60 who love and care about Shaanxi’s tourism cause, observe discipline and laws, enjoy good health status and have a strong sense of social responsibility.

Between April 25 and May 19, travel enthusiasts can sign up through five channels including the menu bar of the official WeChat account of the “Shaanxi Provincial Tourism Development Commission”, and the home page of “”. Through auditions, play-offs, finals and the grand final on June 29, the best tourism promotion ambassador representing the tourism of Shaanxi will be selected.